Position
POSITION: Fragrance Consultant
DEPARTMENT: Retail
LOCATION: Boots, Manchester
REPORTS TO: Counter Manager
As a Fragrance Expert for Parfums Christian Dior, you are a brand ambassador. In your role, you are responsible for driving fragrance sales by achieving your sales targets while promoting the brand and providing a personalised luxury service to customers.
Through your passion for the brand you will demonstrate an attitude that befits Parfums Christian Dior at all times.
MAIN RESPONSIBILITIES
SALES:
To be an expert on fragrance, able to evoke passionate responses to fragrance notes to inspire and gain new clients
To pro - actively sell Parfums Christian Dior products and provide a luxury standard of service to customers
To be aware of and achieve or exceed sales targets, as set by your line manager
To pro - actively link sell across product categories, to increase average transaction value (ATV) and average transaction units (ATU)
KPI - To achieve set sales targets
SERVICE:
To be knowledgeable on all Parfums Christian Dior products and be able to propose personalised products to clients
To initiate contact with clients and welcome them both on counter and through traffic stopping
To develop personal relationships with clients and gain loyalty, introducing the DIOR VIP loyalty and reward scheme to all clients
To educate clients on Parfums Christian Dior products and the brand
KPI - to achieve target for Mystery Shopping
GENERAL:
To participate in merchandise management and ensure that it is in line with Corporate guidelines
To monitor stock levels, report any issues and ensure that there are sufficient levels
To adhere to all company procedures and policies, as outlined in the employee handbook
To carry out any additional duties as directed by the management team
Profile
PERSON SPECIFICATION:
In order to be successful in this role, you will be:
Creative; able to recreate the emotions in clients of what fragrance was designed to encapsulate
Tenacious; willing to go the extra mile to ensure customer leaves having received the very best luxury service
You will be driven and results orientated, seeking out ways to continually grow the business through events and counter activity
Self confident, you will be able to approach and engage with customers at ease, using your strong selling skills
Immaculately groomed and presented, you will embody the elegance that customers have come to identify with Parfums Christian Dior
Previous experience working in a luxury, consultative sales role is required. Experience in beauty and/or fragrance sales is advantageous.